Profinder — Ganzheitliche Finanzberatung Schweiz

Sustainable Investments

Returns with a clear conscience

Investing with impact

Sustainable investing doesn't mean giving up returns. In recent years, ESG-compliant investments have often performed as well as, or even better than, traditional investments.

You decide which criteria matter to you: climate protection, social responsibility, good corporate governance, or a combination of these.

Investing with impact

Your benefits at a glance

Environmental protection

Investments in climate-friendly companies

Social responsibility

Companies with fair working conditions

Good corporate governance

Transparency, ethics and compliance

Competitive returns

No return trade-off with ESG investments

Positive impact

Your money contributes to the transformation

Risk management

ESG risks are systematically avoided

In-depth knowledge

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What does ESG mean?

ESG stands for Environmental, Social and Governance.

Environmental: CO2 emissions, resource consumption, pollution Social: employee rights, diversity, product safety Governance: anti-corruption, executive compensation, transparency

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ESG strategies at a glance

Exclusion: avoiding certain sectors (weapons, tobacco, coal).

Best-in-class: the best ESG performers within each sector.

ESG integration: ESG factors integrated into classic financial analysis.

Impact investing: direct investment in solutions (renewable energy, social projects).

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Performance of ESG investments

Meta-studies show that ESG investments perform at least as well as conventional investments over the long term. Often even better, since ESG risks are systematically avoided.

Specifically: the MSCI World SRI (the ESG version) has slightly outperformed the classic MSCI World over 10 years.

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Spotting greenwashing

Not everything labelled 'green' is sustainable. Warning signs:

- Vague terms such as 'eco' or 'sustainable' without certification - High ESG scores despite fossil fuels in the portfolio - Lack of transparency about methodology

Look for established labels: MSCI ESG Rating, Morningstar Sustainability Rating, ISS ESG.

Avoid common mistakes

These are the mistakes we see most often in practice

Exclusions that are too narrow

Extremely reduced diversification and higher volatility.

Buying greenwashed products

A feeling of sustainability, but no real impact.

Relying only on labels

The methodology behind ratings can vary greatly.

100% impact investing

Often illiquid, higher risk, poorer diversification.

Checklist: your next steps

What you can do right now

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Frequently asked questions about Sustainable Investments

Answers to the most important questions

Invest with a clear conscience

We find sustainable investments that match your values.

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